About Us
“Our mission is simple: create successful branding and manage the growth process of our clients whilst keeping all of their creative elements bright, impactful and innovative!”
You need not look any further, Wetpaint is the advertising agency that will best guard, strengthen and grow your brand.
Wetpaint Advertising has over 14 years of experience in the advertising industry and has seen its reputation grow exponentially by consistently delivering above expectations. Wetpaint stands out above other advertising agencies because of our dedication as well as our passion to be creative and innovative. Our commitment to service and delivery on promises has become a natural reflex to the ever changing and demanding world of marketing.
Management Team
Petra Liu is the founding member of Wetpaint Advertising, and her passion, zeal and innovative thinking have driven the business to constantly greater heights. She is well known amongst the staff for being able to remind elephants of the things even they have forgotten. Bringing 16 years of experience to the Table, Petra sets the tone and the vision for the business and is constantly at the heart of all projects being undertaken by Wetpaint Advertising. She gets incredibly excited when her clients come back and tell her how much more market share our work has gained for them. She sees herself as a part of the client’s business, advising on strategy and pushing growth at all times. With certificates and diplomas in graphic design, fine arts and marketing management Petra is certainly an asset to any business.
Kerry Ann Whyte the second member of Wetpaint Advertising and Director has been in the industry for 14 years. Taking her role as both Head Senior Designer and a director very seriously, she brings a quiet and gentle wisdom to the business. Loyal to a Fault, her pride in her work shows in the attention to detail and creativity she presents daily. Kerry describes her role in the business as two fold… delivering the highest creativity in the shortest amount of time and keeping the human resource department running without a hitch. Kerry has attained a Degree in Graphic design and has been an essential asset as a director through the Action Coach program. She says that being able to work on varied accounts and display her creativity at all times are the reasons she loves to work for WPA.
Simone Wyndham Quin sits at the heart of Production in WPA. She makes sure that each and every product — be it flyer, billboard or radio advert — is delivered in full on spec and in time. Her attention to detail and naturally perfectionism are her greatest allies in this regard. With 4 and half years of experience and a long lineage of creative’s who fill jobs in some of South Africa’s biggest agencies, Simone has everything it takes to make it big in this industry. Simone is responsible for making sure our prices remain competitive, but she enjoys taking part in brainstorming sessions and creative strategy meetings none the less. She loves working for WPA because of the room it has given her to grow and the myriad of opportunities that present themselves on a daily basis.
Liesl Rademeyer brings thirteen years of design, publishing and creative experience to the Wetpaint brand. Her creativity, pride and no nonsense approach to work as well as her excessive attention to detail make her an indispensable asset to the business. Liesl heads up the Pitching Department ensuring new brands get to experience a little Wetpaint magic, her skill wins us countless pitches. Liesl is most at home creating campaigns and creative designs across a wide variety of clients. She is constantly amazed at the pace at which Wetpaint Advertising delivers, a part of our service that makes our clients love to buy from us again and again.
Silibaziso Ndlovu, affectionately known as Sly has the unenviable task of managing the external traffic and media co-ordination, as well as acting as a personal assistant to the MD. Bringing 4 years of experience within the industry, as well as a number of secretarial courses and a BCom certificate, she dreams of one day completing her BCom. Sly believes in honesty and respect above all else and loves working with our clients as she learns so much from the different industries our company provides services to. It is important to her that all communications run smoothly in the business, whether from clients, suppliers or management. Silibaziso has been instrumental in creating a fool proof trafficking system that ensures your artwork is always where it needs to be, when it needs to be there. Sly᾿s kind heart and serious approach to work have made her an essential part of our team!
Andrew Sprawson takes care of PR and Event Coordination at Wetpaint Advertising. With a wide range of practical experience in the Arts, Film, Events and Research industries, Andrew thrives on finding a balance between creative thinking and logistical reasoning. Andrew has proved the old saying, “Jack of many trades; master of none.” to be completely unfounded as he handles any task given with his own unique blend of passion, focus and attention to detail. Taking pride in exceeding expectations without exceeding budget; Andrew never takes his eyes off of the bottom line, creating effective PR strategies and astounding events that won’t leave you in the red.